Since a few months, much e-reputation, a concept that has come to interfere in the HR speech through the recruitment online. But concretely, how set the digital or digital reputation? What are the issues in a job search? These issues are really well apprehended side candidate as side recruiter, or are they rather exaggerated?
The e-reputation is a timely issue. While content to automate trade continue to be transposed in the real world to the digital sphere, the question of reputation is no exception. Thus, in the same way that we all, in "real" life, a reputation which is own, defined by the value of our actions, our commitments, our personality in the eyes of others, we have today a digital reputation. Online reputation is not limited to what is published on social networks, blogs, forums; It includes how it communicates our be, the value of our interactions with others.
Today, 48% of the recruiters and HRD refer to (search engines) Web sites, contained blogs, news articles, social networks, etc. before you hire a candidate and 78% admit to type the name of their potential employees in the search engines. If what they there should (in theory) not be taken into account since this falls within the privacy of the candidate, it can impair their judgment and, consciously or not, interfere in the recruitment process. Hence the importance of protecting reputation online reputationdefender! See Internet as a vast archive that aggregates and keeps the texts, photos and other, trace that it would prefer to sometimes disappear.
Of course it otherwise your professional profiles created to be viewed by recruiters and professional contacts and of other requirements. It is important that these profiles are always up-to-date and clearly make appear your professional experience, your skills and your success.
Influencing your e-reputation? First yourself and then your friends, your relatives, your knowledge. But in fact all those who write or publish about you or your intention. Your former employers or colleagues are also to be taken into account. The events to which you have participated can also leave traces in the search engines. All the sources that identify you as actor affect your e-reputation.
Your digital life is the reflection of your life, be it personal or professional. Therefore remember to close your public profiles so that your private content are not visible by all. Also take this simple reflex to type your name in search engines regularly. If pictures of you are broadcast without your permission, if unflattering information associated with your name, remember that you have a right to access and modify your personal data. Do not hesitate to contact the websites where these contents are published and keep you as long as possible to communicate your address or your date of birth online.
All this may seem scary, but it is important to also see the good side of things. Under the figures quoted above, can think that it is interesting to treat its reputation online. A well managed reputation can become a real asset, a force. Your name appears in a sports competition? You have participated in a humanitarian? Won a literary award? Major finish of your promotion? You are recommended by former colleagues or employers? You did know distinguish you your previous company? Some information is good to let filtrer… A good online presence will eventually prove beneficial and give a positive image of you input for example conveying values such as dynamism, openness to others, the spirit of team or competition or the quality of writing, mind critique… See Internet as a new channel to sell. Outline your strengths, your skills, put you in front (of way relevant, of course!).
One thing is certain: today, need to be present online. Step necessarily ubiquitous, but rather reasonably and positively visible. Be there where are the recruiters to maximize your chances of finding a job!